Marketing Moms
Your career accelerator guide with real-world advice and expert insights for marketing & advertising professionals, hosted by Kelly Callahan-Poe.
Marketing Moms
Latest Episodes
How to Win When You’re Outspent, Outscaled, and Overlooked with John Gumas
Most brands don't lose because they're inferior. They lose because they're indistinguishable. In this episode, Kelly sits down with John Gumas, President of Commit Agency and one of the country's leading authorities on Challenger Brand Marketin...
Story Sells in Advertising and in Life with Neal Foard
Neal Foard breaks down the human psychology of persuasion, why people buy on emotion and justify on logic, and how the fundamentals of great advertising storytelling apply to every pitch, presentation, and conversation you'll ever have. We talk...
The Future of Work in the Age of AI with Sam Alvita
The career ladder was never a guarantee — but for a long time, it was a map. Now the map is gone. McKinsey estimates 375 million workers will need to switch occupational categories by 2030. The World Economic Forum says 44% of core skills will ...
Betting on Yourself, What it Takes to Fly Solo with Sue Kirchner
They built the careers. They climbed the ladder. And then, at 50-something, they walked away — and started something of their own. Gen X women now make up 69% of women business owners in America, and research shows that founders over 50 are nea...
How to Become an Expert Authority with Christine Blosdale
Christine Blosdale — The Expert Authority Coach™ — joins Kelly Callahan-Poe to tackle the real reason talented marketing and advertising professionals stay invisible: not lack of skill, but lack of positioning. With 25+ years of experience buil...
